Trade Marketing Manager at Kloverharris Limited

Kloverharris Limited - Our client is currently recruiting suitably qualified candidates for immediate employment into the position below: Job Title: Trade Marketing ManagerLocation: LagosDepartment: MarketingLine Manager: Chief Marketing OfficerJob AimResponsibilities include the creation and execution of customer specific trade marketing programs with the objective of building the brands and driving sales.Duties and Standards - Measurable in terms of time, cost, quality or quantityIncreasing the demand at Key Distributor, wholesaler, retailer level to compliment brand management at consumer level.Category Management: working with each Brand Manager (planogram, promotion, merchandizing, communication) for key accounts or special projects.Organise and conduct trainings for KDs/Retail outlets staff.Development and execution of trade / consumer promotions including pricing, sales estimates, operations liaison and POS development.Recommend and develop local market promotions to promote sales.Provide feedback to management on new product launches or re-launch initiatives.Identify non- performing channels/channel outlets, define and implement strategies to develop them.Liaise with the marketing department (head office) to ensure adequate supply of communication materials for brand visibility.Proactively communication and build relationships with the global Marketing teams. 

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