Senior Brand Manager at Prisdav Consulting

Our client, a leading FMCG company in Nigeria, is recruiting suitably qualified candidates to fill the position below:Job Title: Senior Brand ManagerLocation: LagosJob DescriptionOur client is seeking to recruit a Senior Brand Manager to look after and expand key brands of the product portfoliosThe ideal candidate will in addition to brand management, be responsible for new product development (NPDs).Job SummaryTo develop, own, design, and assess new and existing company productsOversee all stages of product development, from initial concept art, to finalization and distribution. Develop strategies to close gaps in the marketplaceWork with market researchers to identify how to reflect a brand's attributes in a new product, ensuring customer value and satisfaction with that product.Key ResponsibilitiesBuild and develop a marketing team which is competent, commercially astute, dedicated and efficientManage nationwide marketing, advertising and promotional staff and all relevant activitiesDevelop new marketing strategies that will improve sales and revenue performanceDevelop promotional material and distributionTrain the marketing team for prospective client meetings, presentations, etc.Manage and develop a team of strong product line managers/merchants/buyers representing multiple categories to meet financial and operational goalsExpertly negotiate from a position of strength, using data to drive targets, and think holistically about cost inputs, including product costs, accruals for damage and freight, volume discounts, etcManage the budget and sales forecastAny other assigned duty.

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