Professional Marketer at Borderless Technologies Limited (B-Tech)

Borderless Technologies Limited (B-Tech) is a company headquartered in Lagos, Nigeria. With competences in providing tailor-made, industry targeted solutions with a focus on the African market. B-Tech also operates the Travoola brand, among other services, which allows consumers use their smartphones to request a trip. We are recruiting to fill the position below:Job Title: Professional MarketerJob DescriptionWe are an IT company in search of an experienced Marketing Officer for a solution that services the transporting industry.He/she is to plan and execute marketing activities and campaigns; from brand awareness to product promotion and sales.The goal is to reach out to the market and cultivate the customer's interest in our products and services; then translate this to observable growth in sales ensuring that the marketing efforts of the company add the highest value to its business.ResponsibilitiesIdentifying and accessing potential customers.Brainstorming and developing ideas for creative advertising and marketing campaigns for products or services on a variety of media (social, print etc.)Liaise with stakeholders and vendors to promote success of activities and enhance the company's presenceSee all ventures through to completion and evaluate their success using various metricsPrepare content for the publication of marketing material and oversee distributionConduct market research to identify opportunities for promotion and growthProvide market feedback and monitoring market trends to ensure consistency in customer satisfactionCollaborate with Business Development in preparing budgets and monitoring expensesOrganizing and attending marketing activities or events to raise brand awarenessEngage in sales related and marketing administrative projects that include running marketing and sales reports, conducting marketing research and other related assignmentsCollaborate with Business Development and other professionals to execute plans on brand awareness and marketing 

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