Ongoing Job Recruitment for Product Category Manager at Adexen Recruitment Agency

 Adexen Recruitment Agency - Our client, a leading supplier of quality building material and member of a multinational group with products and services all over the world.Job Title: Product Category ManagerJob Reference: 1120Location: LagosIndustry: Industry & ManufacturingFunction: Commercial & CommunicationJob DescriptionThe job holder will be responsible for brand analysis, development and creation of sustainable awareness, development of brand communication, POS materials and implementation of brand communication strategies. S/He will also monitor, gather and report competitors’ activities. Gather market intelligence information from CompetitorsCommunicate and ensure compliance to brand guidelines and charts by agency for the development of advertising text and layoutManagement of assigned responsibilities relating to the update of information about specifically assigned products on available e-platforms with express approval gotten for information to be publishedReview literature in the assigned marketing project, previous materials used in the assignment area, and gather materials of competitors in the fieldWhere necessary, give relevant information about assigned brands to relevant agencies for the development of media materials (Press, Radio, TV etc)Conduct/ supervise market research, draft and administer questionnaires for information gathering.Meet with appropriate sales reps to discuss communication and action needsMonitoring and reporting new product developments by competitorsCoordinate with agencies for multimedia packages – Letters, brochures, videos, POS displays for specific events in order to ensure brand consistencyAssist with the roll-out of marketing campaigns and evaluate effectiveness at conclusion of campaign 

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