Marketing Media Consultant at Fadac Resources and Services

Fadac Resources - Our client, a global leader in the Educational sector with a large network of trainers who is certified by international curriculum providers to deliver award-winning skills development solutions. They serve businesses, schools, and communities in Dubai, South Africa, Kenya, Nigeria, Malaysia, India, Morocco and Argentina.They are in need of a qualified candidate to fill the position below:Job Title: Marketing Media ConsultantLocation: LagosJob PurposeDevelop and implement marketing/communication/PR plans to meet business development targets and manage marketing/branding/PR requirements.Works closely with Line Manager and Group Marketing Team to create engaging content for a company's social media presence, including keeping social media channels updated and brand-focused, and seeking out new social media avenues and ways of connecting with audiences.Key ResponsibilitiesClient EngagementsBe available for all marketing related meetings with the clientsMaintain effective internal and external communicationsVendor ManagementEnsure good selection of vendors through procurement process and negotiation.Management of vendors to achieve desired results.Co-ordinating with group for any marketing related matterFollow Brand Guidelines for all activitiesAdopt and adapt global brand campaigns for local market benefitPrinting of marketing collaterals and course materialsTake charge of all printing works, ensuring timely delivery of same to the different users and stakeholders.Marketing ContentSupervise all marketing content productionIdentify gaps and advise/assist Sales Team to find viable solutions to improve the customer experience.Design and Manage Marketing Plan and BudgetDevelop a marketing plan and budgetStrategize and execute for digital marketing and social media platforms.Ensure that all marketing activities are carried out with necessary budgetary approvals and are in line with agreed marketing plansManage local marketing and communications agencies to deliver on objectives within budgetManage PR agencies and Mass Media communication channels.Develop communication plans and offline marketing/communication/PR campaigns as per agreed marketing objectives and student enrolment targets – in collaboration with advertising, design and media agencies.Market Research & Competitor ActivityIdentify local consumer market research requirements and develop marketing/PR proposals that will address these needs.Track competitor activity and share monthly summary with Management Team, Sales and Operations teams. 

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