Marketing Manager at An Indigenous Cosmetic Manufacturing company

An Indigenous Cosmetic Manufacturing company, with Head Office in Lagos State, requires the services of a young and vibrant candidate to fill the position below:Job Title: Marketing ManagerLocation: LagosResponsibilitiesProvide support for Sales Team with regards to taking new products to marketDesign national and regional promotions and campaigns with an objective of improving brand adoption and top of mind awareness amongst target audienceOversee the implementation of the company’s marketing strategy — including campaigns; advertisement; events; digital marketing and public relationsOversee the collation of market and industry business intelligence to support product development and effective decision makingAs a brand guardian, to maintain brand integrity across all company marketing initiatives and communicationsManage the entire process of bringing new products to market including product definition: initial pricing; internal process workflow; system needs; technical training and communicationsManage a portfolio of products particularly slow moving productsResearching and evaluating new product opportunities; demand for potential products; and customer needs and insightsDevelop overall marketing strategy and execution of plans for the existing productsServe as a partner to finance and product development in determining the viability of potential markets before production of a product with no business case or strategy prepared in advanceWorking with product development teams to manage. new product developmentManaging distribution channels for productsEnsuring effective, branded marketing communications including the company’s website’ print communication and advertisingManaging media and marketing staff and external PR agenciesAnalyse the effectiveness of all marketing efforts including their contribution to the effectiveness of Sales Campaigns 

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