Head of Marketing at SureGifts Nigeria

SureGifts creates and sells vouchers that are used for retail products in Africa. We build an end to end system that generates, distributes and redeem vouchers. We are in partnership with dozens of merchants across Africa and we're looking to expand our network.Therefore, We are recruiting to fill the position below:Job Title: Head of MarketingLocation: LagosJob DescriptionThe Head of Marketing will lead the development and execution of our marketing strategy, with a strong focus on thought leadership, brand awareness, message communication, and growing voucher demand from individuals and corporates.The Head of Marketing will lead improvements in our website interface/user experience, content strategy, localization, user engagement, lead conversion, and analytics across digital channels.This person will work across functions, including PR, customer success, campaign management, demand generation, product marketing, and content marketing, to drive an integrated strategy to drive market awareness, seed demand, and expand our digital footprint.ResponsibilitiesYour day-to-day:Develop the strategy and manage the execution of Suregifts marketing strategy, in alignment with business goals and marketing initiatives.Work with cross-functional teams to ensure that the website supports marketing goals.Lead site development, user experience, content strategy, and site performance.Lead SEO strategy and execution, including understanding of technical SEO, and site optimization.Support specific campaigns with landing pages, SEO, SEM, display advertising, content syndication, and reporting.Provide comprehensive and insightful reporting and updates.Conduct ongoing competitive research to help inform strategies.Develop and implement our offline marketing strategy.Exploring co-marketing opportunities with partner brands.Keep up to date on latest trends and best practices in digital marketing.

Apply at https://ngcareers.com/job/2018-05/head-of-marketing-at-suregifts-nigeria-405/