Group Head, Account Planning/Strategy at TBWA/Concept Limited

TBWA/Concept was formerly known as Concept Unit. The company was founded in 1984 and is based in Lagos, Nigeria. TBWA/Concept Limited is a subsidiary of TBWA Worldwide.TBWA/Concept Limited is a firm that helps brands find strategic and creative white space through the power of 'Disruption'. We are a media-neutral ideas company, we also operate as an advertising and marketing agency.We are recruiting to fill the position below:Job Title: Group Head, Account Planning/StrategyLocation: LagosJob DescriptionReporting to the Business Director, he/she will be responsible for Interpreting consumer insights that drive communication strategy, and translates into effective marketing communication plans.Specific ResponsibilitiesReset the Planning and Strategy function to be in alignment with Agency’s new vision as the Growth Agency that offers effective solutionsLearn, understand and apply Agency proprietary tool in achieving the Agency visionInitiate and drive the production of proactive and innovative communications and othe brand- building solutions across all accountsEnsure effective application of Account Planning techniques for idea generation, creative briefing through to creative execution.Develop an impact measurement Metrics /evaluation method to check Agency effectiveness in view of the Growth positioning.Sharpen the planning skills of every member of the team by constantly sharing planning knowledge and new methodologies.Take responsibility for team development, performance and motivation. 

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