Prudential Estates Investors Network Limited is a real estate development platform that provides investors with access to debt investment offering.
We are recruiting to fill the position below:
Job Title: Digital Marketing and Social Media Manager
Location: Lagos (Remote)
- If you live, breathe digital marketing and Social Media, we want to talk to you. We are looking for a Digital Marketing / Social Media Manager to develop, implement, expand followers on social network, track and optimize our digital marketing campaigns across all digital channels.
- This position is freelance / remote
- You should have a strong grasp of current marketing tools and strategies and be able to manage integrated digital marketing campaigns from concept to execution
- Digital Marketing Managers will work with the Director, supporting teams (such as programmers) and marketers to launch campaigns on time and on budget.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media and blog presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies and developing original, engaging and innovative content for all social media channels and blog.
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate