Head Acquisition at Airtel Nigeria

Airtel Nigeria (Airtel Networks Limited), a leading mobile telecommunication services provider in Nigeria and a member of Airtel Africa Group, is committed to providing innovative, exciting, affordable and quality mobile services to Nigerians, giving them the freedom to communicate, rise above their daily challenges and drive economic and social development.We are recruiting to fill the vacant position below: Job Title: Head AcquisitionLocation: NigeriaJob DescriptionThe succesful job holder will be primarily responsible for the following:Growing mass market usage revenuesCrafting customer acquisition & market penetration strategies and schemesMeasurement controls for quality of acquisitionsTracking the cost effectiveness of different schemes used for acquisitionManaging mass market product lifecycle management, number management and mass market specific brands and communicationConsumer promos and schemes and schemes to drive utilization and usage in low revenue marketsCollaboration with Customer Lifecycle Management [CLM] Head on customer lifecycle extensionDuties and ResponsibilitiesAchieving Mass Market usage revenue targets:Tracking performance of acquisition product for productivityMaking required refreshes to acquisition offersAnalyzing market insights & trends for inputs into new acquisition offersTracking acquisition offers of competition for refreshes to remain markeAchieve Mass Market Revenue Earning Customer [REC] Number:Tracking monthly Gross to REC conversion on Territory and Channel basisInstituting trade schemes to drive usage at the point of activationCollaboration with CLM to identify causes of REC churn and implements corrective actionsField insight on reasons for REC loss and implement corrective actionsAchieve Share of Gross Additions [SOGA] target:Weekly tracking of SOGA to identify where causes of drop or growth in SOGAImplement corrective actions to sustain growth to achieve SOGAConduct sensitivity analysis for deviation from standard pricing for all tariffs and packagesAchieve Customer Market Share [CMS] target:Introduce acquisition schemesTrack productivity of Know Your Customer [KYC] kitsTrack quality of acquisitions from territories and deal codes.Acquisition offer product lifecycle:Product lifecycle management for acquisition offerEnhancing communication for acquisition offerVoice of Customer analysis for acquisition offerUsage stimulation:Carry out regular product training needs analysisCoordinate content development and delivery of skill enhancement programs to enhance product knowledge of customer facing teams 

Apply at https://ngcareers.com/job/2017-08/head-acquisition-at-airtel-nigeria-678/