Digital Advertising Manager at an Internet/Data Service Provider Firm

Global Profilers is a Recruitment & HR Services firm specialized in recruitment in Africa. We are currently looking for a Digital Advertising Manager for a client of ours, who is an Internet/Data Service Provider Firm.Responsibility:The Digital Advertising Manager will produce and promote multimedia content for online dissemination via various media channels including but not limited to, promotional advertisements and messages delivered through email, social media websites, online advertising on search engines, banner ads on mobile or Web sites, affiliates programs and even offline communities.Create, implement, track, analyze and optimize customer acquisition online marketing campaigns.Develop and implement sales and marketing campaign strategy plans.Develop or pilot new advertising opportunities in other to acquire new customers.Coordination of B2B sales process, insight selling and other sales tools to drive the business.Actively test and analyse keywords, creative and campaign design to increase ROI and drive incremental volume.Ensure coordinated incentive or promotional messages across multiple channels (online and offline).Prepare and attend in-person meetings with prospective clients and follow up on proposals to secure clientsProvide detailed analysis of key metrics and optimization recommendations.Monitor and measure results from promotional campaigns.Oversee the competitive positioning of the organization, including the analysis and collection of market dataWork on individual dealer performance.

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